UK start-up prototypes flexible display wristband

A flexible, wrist-worn display from UK start-up SnapWatch has demonstrated the possibilities of wearable electronics.

The company has created a prototype device that combines a steel snap band with a wraparound, bistable display.

SnapWatch has patented the device design and is now looking to develop licensing and/or development partnerships - although outright purchase of the intellectual property is also an option, according to CEO Vincent Douglas.

He comments: 'We have patented the fit, form and function of the device - including the bistable steel snap band, the control unit, and the display integration.'

Partnerships
SnapWatch is in discussions with potential users of the technology, with watch applications considered the most likely first market for the wearable display bands.

'We envisage watch applications as the first, simplest product applications. We're now talking to third-party watch companies on that basis. We've had feedback from several companies that are particularly excited, although discussions are still at the early stages.'

The company is already looking into partnership opportunities with flexible displays firm Plastic Logic. The Cambridge-headquartered firm noted that it is discussing exploratory next steps with SnapWatch. SnapWatch's current prototype uses an electrochromic display from Swedish supplier Acreo.

Wearable electronics
SnapWatch's development of a patented approach to wraparound, wrist-worn displays hints at the development towards truly wearable electronics. While the first generation of smart watches - from the likes of Samsung, Sony and Apple - are already on the market (or reportedly arriving imminently), they remain restricted to rigid form factors by conventional electronics.

Developers like Plastic Logic and Novaled are among those creating materials and components to deliver conformable and wearable electronics.

+Plastic Electronics published a white paper on the progress to truly wearable electronics in December 2012. SnapWatch's development is another step towards more conformable, portable and convenient electronic devices.

For an exclusive interview with SnapWatch about its prototype and analysis of market developments in wearable electronics, sign up to our subscriber service.